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It might seem like every business has a newsletter and there’s definitely a reason for that! From a very positive ROI, to increasing customer retention, there are so many benefits to starting an email newsletter for your business. The best part? It’s relatively simple. Let’s explore all the reasons why you should have a business newsletter so that you can get your first one sent this quarter.   Why You Should Have a Business Newsletter Drive traffic to your site Even if it’s

With 2025 coming to a close, and all eyes moving to what our content will look like in the coming year, it’s time for all the content strategists on the internet to predict what’s to come. I’ll summarize here: I think this is the year of focusing on your story and letting it lead your strategy in a way that feels authentic, grounded, and motivational. But if you want to know more about the top content strategy trends for 2026 and how you can use them in your own planning, rea